When business, capital and technology need to work as one system.
Strategic advisory for growth, investment and digital transformation.
We work with companies when:
- growth requires structure,
- capital requires clarity,
- and decisions have long-term consequences.
Where we most often begin.
Entry points into complex engagements — which further develop into broader strategic, financial and operational work.
Embedded Finance Setup
For companies integrating financial services into their platform.
Financial Model & Investment Readiness
For growth, investment, or key decisions.
Market Entry & Expansion
For entering new markets or new business lines.
Digital Transformation & AI
For redesigning operations and scaling through technology.
Capital Structuring & Investor Strategy
For aligning business with capital and investments.
Strategic Advisory
For ongoing support in complex decision-making.
Six Capacities. One Integrated System.
Behind every engagement is a structured set of capacities. These are not isolated services — but a logic that connects strategy, capital, growth, and execution.
Financial Strategy & Performance
Defining the financial logic behind the business.
- Financial models — 3–5 years, scenarios, sensitivity
- Business plans and investment cases
- Cash flow and liquidity management
- Cost and profitability optimization
- Revenue model design
Corporate Finance & Transactions
Support for capital decisions and key transactions.
- M&A structuring and support
- Capital raising and investor relations
- Financing strategy — equity, debt, hybrid
- Shareholder structure and ownership
- Preparation and support during negotiations
Business Development & Growth
Structuring growth into scalable business models.
- Development of new business lines
- Entry into new markets
- Commercial and revenue models
- Strategic partnerships and positioning
- Scaling logic and execution
Digital Transformation & AI
Redesigning how the business operates through technology.
- Process digitalization and optimization
- Data-driven and smart solution design
- System and platform integration
- AI application in decision-making and automation
- Efficiency and scalability
Product & Solution Design
From idea to a structured and functional product.
- Digital and financial product design
- Architecture and operational setup
- Regulatory and business compliance
- Launch preparation
Strategic Advisory
Support for decisions that require experience and judgment.
- Board-level advisory
- Support during strategic decisions
- Complex business situations
- High-impact topics
How Our Work Connects
Our work does not fit into isolated categories.
What starts as one topic often expands into multiple areas — as the structure becomes clearer.
The Same Capacities — Applied Differently.
Depending on the context.
Digital Finance & Fintech
Experience in financial products integrated into digital platforms, including lending, payments and embedded finance models.
Investment Funds & Capital
Work with investors and portfolio companies on structuring, growth and value creation.
Financial Institutions & Regulated Environments
Work within regulatory frameworks, including products, risk and compliance.
Telecom & ICT Businesses
Experience in large, infrastructure and platform environments where operational complexity and integration define the outcome.
ICT Services & Platform Models
Development of digital ecosystems, integration of financial and digital services, complex operational and transformation environments.
Technology & Transformation Businesses
Companies building or redesigning their operations through digital systems, platforms and data.
International Growth
Market expansion (EU, UK and region), including partnerships, structuring and localization.
Cube Advisory and Cube Systems operate as a connected system.
Advisory defines the structure — business, financial, and strategic.
Technology converts it into a functional solution.
When technology already exists, advisory adds the logic behind it.
Integrated Execution
Not as a standard model — but when the situation requires it. We enable the leader's business goals to translate directly into code and software reality.
Line of Business Leadership.
Elizabeta Siljanovska
Managing PartnerThree decades of executive experience in regulated industries, capital markets and technology businesses — within international groups and in companies built from scratch.
Work encompasses advisory and audit, M&A and capital markets, ICT and digital products, payments and embedded finance, as well as leadership of licensed financial institutions.
In all these contexts — constant responsibility for results: P&L, risk, governance — and equal confidence in both strategy and execution.
Career at KPMG and Macedonian Telecom, part of Deutsche Telekom Group, as well as leadership positions in financial institutions across multiple jurisdictions.
Start a Conversation.
No process.
No pressure.
No unnecessary steps.
Just a clear discussion about your situation — and whether we're the right partner.